Adaptive Globalization speaks with thousands of professionals in the language services and technology industry every year about their career ambitions and development.
Alongside job specifics such as responsibilities, location and pay, corporate culture is one of the major topics raised by of those exploring new career options. Often when discussing job opportunities Adaptive’s recruiters are questioned not only on culture as regards the local office space in which a candidate would be working, but on the role that corporate culture plays in the hiring company’s business operations and overall identity.
For some organizations, culture is only peripherally addressed at a leadership level, with top and bottom-line considerations driving daily decision-making. For others, culture is a foundational component of business success and a key aspect of strategy.
Defining and implementing corporate culture can be challenging, especially within a global business where international offices and local cultural differences must be factored in.
To learn more about how to address these challenges, Adaptive spoke with Mark Brayan, CEO of Appen.